I'm a digital product designer who has been building, scaling, and fixing digital systems for the past 12 years.
Lately, I've been playing with Cursor to develop something from the ground up. Read about it

I currently lead the design of the Consultations and Diagnostics and Homecare systems, incorporating AI to enable better patient experience in a tightly regulated space.
THOUGHTS
5 min read
I oversaw the design of core systems like account creation, login, and payments - stuff used all across the platform.
I helped build incentives to give our users reasons to stay with us, and also make business happy by working on optimising costs.
CASE STUDY

5 min read
I co-led the setup and implementation of the Halodoc Design System, where we established core interface building blocks and interactions.
The best part is that it doesn't just exist in Figma, but an ever-changing component library that is actively utilised by designers and engineers 🎉
CASE STUDY

8 min read
I had also made ordering medicines easier for our patients, who placed a combined 200k+ transactions per month.
I designed for internal and consumer-facing products — including the entire mobile app and the admin app.
CASE STUDY

8 min read
I found myself in a one-person team early on, so I picked up on a lot of ways to solve problems.
The team eventually grew, and I'm glad for it.
Copy is essential, and I've also worked on content strategy to help users adjust to a major redesign.
CASE STUDY
4 min read